An add that has caught my eye is the Dove Evolution. Basically what they are showing is a Lady going in for a photo shoot, getting her makeup done and hair styled. Once they believe they have the best look they then take numerous amounts of photos and pick out which photo is the best. After this process they then use Photoshop to make the picture look “Perfect”. They fix her eyes to make them look bigger, her lips are edited to look fuller, Skin tone is changed to have a “Sun kissed glow”, her hair is edited to have the appearance of looking longer, her jaw line is edited to look more “Feminine” and they even make her neck longer. I guarantee most ads use some parts of this process.
Many girls put themselves down saying they are too fat, there complexion isn’t perfect, they aren’t as beautiful as others and that they wish they looked like that girl from the add. The Media is trying to create natural beauty. But how can they do that when nothing they use is natural beauty, the photos are being fixed and edited to somehow look better. ? . And they wonder why teenagers these days are becoming fake, when the media is provoking it.
I believe Real Natural beauty is best. You are perfect the way you are.
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